JACQUEMUS X NIKE REVEALS NEW COLLECTION
Jacquemus and Nike have established a successful partnership that has seen apparel and footwear highlights like the Air Humara LX and special campaign moments featuring stars like Sha’Carri Richardson. In recent weeks, the two brands previewed their new collection online – offering a sneak peek at apparel, accessories and more. Now the duo are continuing their partnership with the official launch of their new collaboration.
The Jacquemus x Nike collaboration has finally been released at Jacquemus, featuring iconic items such as the Air Max 1 ’86 and the viral Swoosh Bag. Jacquemus and Nike had shared visuals of their new shoe and capsule collection based on the Nike Air Max 1 ’86, available in red, silver, or white. The collection ranges from sportswear to accessories and footwear. The collaboration includes various sports apparel such as swoosh bags, sports bras, sweatpants, t-shirts with both companies’ logos, and swimsuits adapted with Jacquemus’s “J” as a zipper. While Jacquemus’ designs are predominantly for women, the collaboration also offers unisex items.
The collection finds its personality in the celebration of the upcoming Summer Olympics in Paris and Nike’s extensive roster of athletes. The pieces in the collection feature a harmonious color palette of red, navy, and white, reflecting the spirit of France and the USA.
“This collection is born from the inspiration I find every day in Paris and in Nike’s athletes and the sports references I have always loved,” said Jacquemus. “I see the collection as a mix of sport, fashion and culture in the most beautiful city in the world, where Nike athletes will take center stage this summer.”
The upcoming collection blends Jacquemus’s signature style with Nike’s expertise in sportswear, seamlessly combining athletic functionality with high fashion aesthetics. This collection appeals to both sports enthusiasts and fashion-forward consumers.
The new Nike x Jacquemus summer collection is available now in-store and online at Jacquemus. The Le Swoosh bag and Air Max 1 alongside the entire apparel collection are set to be released through SNKRS and online at Nike on July 23.
Leave a Reply