HELLO KITTY’S ADIDAS COLLABORATION SPECIAL FOR THE 50TH ANNIVERSARY

Sanrio’s classic character, Hello Kitty, celebrates her 50th birthday with an unforgettable collaboration with adidas! Joining the celebration is adidas’s beloved Gazelle Indoor model. Alongside the Gazelle Indoor, the adidas Adistar Cushion model is also being introduced.

The adidas Gazelle models stand out with ribbon details embroidered throughout. The shoe features Hello Kitty’s iconic red color in the form of three stripes, while the bow detail on the heel further emphasizes this red accent. Ribbon-like laces and the embossed bow details on the leather surface, along with the Hello Kitty icon on the back, crown this special collaboration. The insole features a metallic gold 50th-anniversary logo. The model is available in three color options: Cloud White, Red, and Core Black.

Originally introduced as a running shoe in 2005, the Adistar Cushion model is making a comeback as part of this collection. The shoe offers a stylish and cheerful look with a white sole and details in shades of pink, cream, and red. Hello Kitty’s face appears in the mesh detail on the upper. Additionally, paying homage to Hello Kitty’s 50th anniversary, each shoe features 25 red ribbons, totaling 50 ribbons across the pair. Sharing a similar theme with the Gazelle, this adidas Adistar Cushion is available in Footwear White, Wonder Quartz, and Core Black color options.

This celebratory collection unites the legendary world of sports brand adidas with the magical universe of Hello Kitty. Expected to launch on October 1st, this collaboration offers a unique experience by bringing together two cultural icons.